Community Manager (Mid-level: Senegal)

APPLICATION: (Subject line: Social Media and Comms manager)

Candidate Profile:

  • Motivated self-starter with ability to work well in an unstructured environment

  • Curiosity for sound communications within a large corporation

  • Intellectually curious and detail-oriented

  • Strong critical thinking and analytical skills with the ability to communicate thoughts clearly to a group

  • Ability to work under pressure and in a multicultural environment

Key Responsibilities:

  • Set and implement social media and communication campaigns to align with regional marketing strategies (across West Africa)

  • Coordinate with Executive (corporate), Marketing, PR and Communications teams to ensure brand consistency across West Africa

  • Provide engaging text, images and video content for social media accounts and/or approve commercial postings from local staff

  • Train and manage teams on ground (country-based marketing assistants) to respond to comments and customer queries in a timely manner, ensure consistency and professionalism in responses to queries

  • Organize and participate in events to build community and boost local brand awareness along with country reps

  • Liaise with Sales and Marketing departments to stay updated on new product launches and features

  • Build relationships with customers, potential customers, industry professionals and journalists

  • Stay up-to-date with digital technology trends

  • Monitor and report on feedback and online reviews

  • Work with Executive team on corporate investor facing branding/ PR/ social media

  • Update website with all content (ongoing)

Skills and Experience:

  • BSc degree in Marketing or relevant field

  • Proven work experience as a community manager/ marketing manager/social media/ communications manager

  • Experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and/or launching a facebook marketing campaign

  • Ability to identify and track relevant community metrics (e.g. repeat attendance at events)

  • Excellent verbal communication skills and writing/editing skills

  • Hands on experience with social media management for brands

  • Ability to interpret website traffic and online customer engagement metrics

  • Knowledge of online marketing and marketing channels

  • Attention to detail and ability to multitask